In Search of Excellence

Solutionist's Reveries, Thoughts, Ideas, and on Thursdays, Rants.

Simplifying Nonprofit Digital Presence: Friends of Peterson's CMS Transition

Simplifying the Web: How Friends of Peterson Streamlined Their Online World

Uncover the transformative steps taken by Friends of Peterson to elevate their digital presence beyond the constraints of Squarespace, leading to a streamlined, more engaging community platform.
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Brand Clarity in Authenticator Apps - Ensuring Distinct Identity

The Unseen Challenge: Why Brand Clarity in Authenticator Apps Matters for Everyone

In a digital fortress where authenticator apps stand guard, the lack of visual distinction blurs the lines of brand identity. This observation sparked a deeper reflection on the far-reaching implications of the design choices we make.
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Meta-Mark vs. X-Elon: The Battle of Corporate Names

The Great Corporate Name-Off: Meta-Mark vs. X-Elon, A Tale of Ego, Letters, and Closure

Do you remember the famous "I'm a Mac and I'm a PC" commercials? Imagine a modern spin-off featuring none other than Mark Zuckerberg and Elon Musk, squabbling over the length of their company names. Is shorter really better? Let's find out!
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Revitalizing Lanesboro: A Case Study on Effective Leadership and Marketing Strategies

Turning Lanesboro Into a Premier Tourist Destination: A Case Study on Leadership and Innovation

As the Executive Director of the Lanesboro Area Chamber of Commerce, I transformed the city into a top tourist spot. This case study highlights key strategies, challenges, and outcomes, providing a rounded view of my leadership.
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Unlocking Opportunities with Limited Resources: Lanesboro Chamber's Marketing

Unlocking Limitless Opportunities with Limited Resources: A Look at Lanesboro Chamber's Strategic Marketing

Discover how Lanesboro Area Chamber of Commerce turned limited resources into limitless opportunities through creative marketing strategies. Learn from this case study how to make the most of what you have.
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Efficiency through Automation and Collaboration: A Beehive-Inspired Guide to Streamlining Workflows

Efficiency through Automation and Collaboration: A Beehive-Inspired Guide to Streamlining Workflows

Ever wondered how a beehive, nature's epitome of a well-oiled machine, can inspire us to be more efficient? Dive into the world of automated, collaborative workflows inspired by bees.
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